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Sustainable purchasing decision

With the knowledge and good feeling that comes from knowing you have a tool that can be passed on from one generation to the next.

1. User purchasing decision

2. Raw material extraction

3. Steel production

­ (Kopie 3)

4. Forging

5. Production

­ (Kopie 5)

6a. Lower-quality product

Lower-quality purchasing decisions, in contrast, require the production process to be repeated due to poorer durability.


6b. Lifelong quality – across generations

Environmental awareness starts with users making sustainable purchasing decisions. Buying high-quality products significantly reduces environmental impact, since it requires environmentally harmful processes to be carried out only once.


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